What is AI really?

When will I enjoy the benefits of AI?

Do I have to be a data scientist to leverage AI?

As a Salesforce developer, what do I need to know to bring AI into the apps that I build on the Salesforce platform?

In this session I will try to answer all of those questions while bringing a practical layman’s view of AI and what it means for Salesforce customers.

This session will arm you with tactics to get past this objection as well as the means of persuading the most set in their ways users to embrace new processes in their CRM.

In this session, you learn how to build and send emails using the Salesforce Marketing Cloud. Additionally, you’ll walk away with tips and tricks that are applicable in any marketing programme, regardless of the technology you use to deliver communications because it’s not good enough just to know how, it’s important to know why.

It’s about remembering the business goal, staying true to requirements and to the core of functionality, by monitoring budget and negotiating the dreaded change request, by keeping all stakeholders engaged and reminding them they are part of the journey too as they travel along the path of change.

This session will take you on a ride to answer those questions. You’ll learn about the core elements like models, labels, examples or metrics. From there on we’ll dig into how to train Einstein with your very own data and we’ll also talk about real-life scenarios for using the outcomes of predicted images. Are you point-and-click on Lightning? Doing app dev with Apex? Or are you loving to develop using Swift or Java? No worries – we got you all covered. Source code included.

In this session we will cover how the Salesforce Admin can help the (Inside) Sales department be a better department (e.g. more productive and more measurable) using OOTB tools and AppExchanges – common tools, best practices, and to learn from mistakes done by others.

In this hands-on workshop you will create your first responsive web site and gain understand of responsive design and best practices for using tools like SLDS and also consider aspects like accessibility.

You can apply the lessons learned to any websites or Lightning Components you create.

The customisation user interface of Salesforce has turned admins into superheroes. Many want to do more with their orgs, and faster. Salesforce DX has the potential to democratize the command line for admins and give them the power they didn’t even know they wanted.

You will have a brief introduction to command lines, and a practical demonstration of several admin tasks, but done through the command line.

I will cover three main points – tips for demonstrating existing value, requirements gathering and maintaining continuity for users during a change in business practice.

We will talk about different scenarios like retrieving data, creating records, send emails and even take a look at the beta version that allow us to see the flow in Lightning Experience. Do you were a technical hat? No worries, I will also include some apex code to empower our flow.

The session uses the open source Marvelforce project as a case study to demonstrate Salesforce REST API integration and uses comic avatars, iconic texts, and events from the Marvel REST API to make Salesforce users superheroes. You’ll learn how to develop a simple native and hybrid app, integrate it with Marvel API to ‘comicify’ your objects, and deep link it to Salesforce1 Mobile App.

This presentation will provide information from the field relating experience from “Lightning Migration” projects and answer these questions.

The Wave Web SDK includes Lighting Events for creating custom UIs in Lightning Experience, Visualforce, Communities, and more. The Wave Apex SDK allows query results from Wave to be used in workflows created via Process Builder, including queries on non-SObject-based data.

Join us in this session to see how these new technologies can be used, and how to get involved in the pilot programs.

We’ll be teaching you how to help yourself on Answers, how to get the most out of the Idea Exchange, the secret power of the Known Issues log – and also sharing some small but useful ‘hacks’ to ensure you get the most value from this amazing free resource!

In 2006, Salesforce made the switch from a waterfall approach to development, to agile in order to improve productivity within a growing global engineering team. That increased productivity by 38% and major releases were completed 60% faster.

We will look at what Agile really is, as it is often misunderstood. How a Scrum framework can help your team. And take a look at the Agile Accelerator.

The interaction model that powers the Lightning Experience is about surfacing relevant content, showing your users the data they need to make a decision, and then allowing them to take action right away. In this hands on session, we’ll design a custom Lightning Experience App using brand new Spring 17 features. We’ll explore our toolkit as App Builders and then jump in and point-click-config!

In this session you will learn some of the best tips and tricks to keep your application running quickly. How should I loop through this list? What’s the best way to query data? Answer to these questions and more will help you to stay ahead of the pace!

Salesforce introduced the Lightning framework to enable Salesforce developers to build “lightning” fast apps on the platform. But with great power, comes great responsibility. This talk will walk you through 10 best practices to follow to build snazzy lightning apps.

I’ll show how you can get them working for you and use them to their full potential. We’ll dive into the different dev-tool tabs (Network, Source, etc) and highlight often unknown features and tips such as conditional breakpoints and snippets.

With JavaScript becoming more and more part of a developer’s day, understanding these tools will be a huge benefit to any code-monkey.

From this session you’ll learn: How the expectations of your executives are changing. How your executives measure success. The biggest problems your executives are trying to solve. Where your executives go to seek thought leadership.

Come learn how the Lightning Data Service is simplifying Lightning development through a similar Lightning standard controller. By using the Lightning Data Service, components use simple markup to declare the data they need and the data service will do the rest: data retrieval, CRUD operations, caching, notify component(s) on data change, automatic FLS, etc. Come meet the team responsible for the service and learn how to integrate Lightning Data Service into your component.

In this session I will provide tips on the approach, recommended tools and techniques to help you get to grips with an existing org and to start to perform a health check of both configuration and code in order to help you understand whether you need to perform an Org transplant, CPR or just a little bit of suturing the wounds.