Are you a product manager struggling to maximise the return on your technology spend? This course will help you to develop a focused product vision, adopt proven practices and techniques for cutting through inertia in your organisation, and revitalise your product development strategy.
More and more organizations are recognizing a need to change, with business agility and rapid product delivery being seen as a key competitive advantage. While improving the effectiveness of technology delivery is useful, methods tend to be highly focused on producing more output with the same spend.
As Marty Cagan says in his article ‘Product Fail’, ‘The inconvenient truth is that at least half of our ideas are just not going to work’. And while technology teams are doing their best to operate in an agile model, stakeholder-driven business cases are still expected to be estimated upfront with the teams committing to delivery dates. This is still a waterfall. And the product being produced often does not achieve its goals.
Feel that you're working in a new way, but the rest of the organisation, and your delivery achievements haven't changed at all? Starting to realise that the real problem you're having is deciding what to make and what not to, and feeling empowered to do that? Join this intensive course led by product delivery expert Gordon Weir and learn tried and tested skills from his experience running large technology groups in some of the worlds biggest organisations, so that you can create real changes which produce tangible outcomes.
You will learn how to tackle the really hard bit of software product delivery: deciding what to build. And that might just be nothing at all.
Learn how to:
- Develop a product and vision; using techniques like Jobs to Be Done and ideation
- Define a product and market strategy using a framework
- Create and use a product roadmap
- Understand the role of product management, and career path
- Understand internal and external product
- Focus on outcomes (goals) over outputs
- Use product discovery techniques
- Use User Research techniques
- Organise and plan for product delivery
- Use delivery exectution techniques like BDD and User Story writing
- Run effective product discovery and delivery workshops
- Utilise thinking and planning tools such as Impact Mapping and Story Mapping
The Product Discovery and Delivery in the Real World course will be broken down as follows:
- Introduction and learning goals
- Product vs Project
- Envisioning and ideation
- Product vision and strategy
- Product roadmap
- The role of Product Management (and career)
- Release planning
- Product Discovery and dual-track
- Organisational design
Do you work in one of the following roles and want to make a difference in the efficiency of your product development cycle?
- Product managers
- Technology department heads
- Development managers
- Business sponsors
- CIOs and CTOs
- Product owners
- Technology startup founders
This course will be especially helpful to people using one of the popular agile frameworks, who need more strategic thinking or further ideas to avoid common frustrations.
Experience of working in an agile and lean environment, possibly using one of the popular frameworks, will be very beneficial for this course.