Arsalan Farooq is CEO at Netifi. Previously, he was vice president, cloud products at Persistent Systems/Accelerite, which he joined with the acquisition of Convirture in 2015.

Farooq was CEO and co-founder of Convirture, started in 2006, and before that he founded Oracle's Application Service Level Management division, growing it from two engineers to a multi-national organization. His career started as a software designer and in college he founded a technology consultancy. He holds degrees in Theoretical Physics and Computer Science from Reed College and Caltech.