VP Next Gen Commerce
PayPal

Bill leads PayPal’s Next Gen Commerce Team, small, nimble, cross-functional team that is focused on enabling next-gen, social and context-aware commerce.

Prior to this Bill led the worldwide merchant engineering organization as well as the Payment Products teams. Before that he formed & led the PayPal UI Engineering teams.

Bill is co-author of the O’Reilly book Designing Web Interfaces. In addition, he is a frequent speaker at conferences & workshops discussing the nuances of good design and the challenges of great engineering.

Prior to PayPal, he led & established the UI Eng practice at Netflix. He & his team built the Netflix experience for the web, the first HTML5 TV experiences. Later Bill focused on the eCommerce stack where he & his team built the non-member & account services products across 43 countries on multiple devices (e.g., PS3, Wii, etc.).

Bill led both experience & engineering at Meebo and spent time consulting for startups and large enterprises doing everything from conducting usability studies, to wireframing, to writing lots of JavaScript code to presenting business strategy ideas to CEOs.

At Yahoo!, Bill led Y! Teachers, a web 2.0 community allowing teachers to gather, organize & share web resources. In addition, as Y! Ajax Evangelist he spread the gospel of “rich and sane” Ajax design & development. He also participated in aspects of the YUI library and as Design Pattern curator launched the public Yahoo! Design Pattern Library.

He also co-wrote one of first JavaScript Ajax libraries (Rico).

For 30 years Bill has focused on roles in both UX design as well as UI engineering: creating products in areas as diverse as video games, widget libraries, war gaming, IDE tools, airline management and Web consumer sites & apps.