Are you interested in learning more about Data Personas and Impact Mapping? Don't miss this months BDD London meetup with Mike Scott and Mike Body!
Data personas are a way of giving meaningful and memorable names to sets of data used in scenarios. They build on the ideas of personas and contribute to the ubiquitous language. Using data personas allows you to have conversations in a more natural language, for example 'when the user buys a standard luxury car but with the sports pack' .
In this short talk I will introduce the ideas and show practical examples of how data personas can be used.
Mike Scott is Principal Consultant at MagenTys, where he serves as a coach, consultant, trainer, analyst, programmer, tester and tea boy for a range of clients. Mike has 30 years' experience of systems design, delivery and QA on small and enterprise systems. Mike is one of the founders of weeknight testing. He has presented talks and tutorials at various developer and testing events across Europe, USA, Africa and the Far East.
Impact Mapping is an analysis and planning technique that helps identify the factors that can either work towards or against the achievement of a goal and produces a visual representation of them. The technique is a collaborative process that involves exploring who can have an 'impact' (either positive or negative) on achieving a business goal and what we can do to achieve that impact technically or not technically.
Mike has been using this technique in many analysis and planning sessions. It's a great way of finding different routes to achieving goals which aren't always apparent until you start collaborating and working through the process.
Mike is a Business Analyst with over 10 years experience in the role…he loves it.