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We all know what a product is. We buy and use them all the time. But, what does it mean where you work? Why is there so much resistance to creating great products where you work? This talk focuses on how to recognize the mindset that gets in the way of effective product design and development. You may be guilty of the mindset yourself. I know I am. We’ll talk about how to recognized when you, your leadership, and the processes you use have slipped into anti-product mode. And, give you ideas on what you can do to fight it.
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