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Transforming from a project to a product mindset is often interpreted as adopting methodologies such as Lean and Agile to iterate quickly and delight customers. Unfortunately, over relying on iteration and chasing customer delight can lead to common product diseases and doesn’t guarantee a successful product.
In this thought-provoking and interactive session, the author of Radical Product Thinking shares a concrete example to illustrate how focusing on iteration to delight customers can go awry and a radical approach to turn things around. You’ll learn to diagnose the common product diseases that are often fatal to innovation. You’ll gain practical tools to build world-changing products systematically and be inspired with the know-how to create change through your work, whether you’re an executive or an individual contributor.
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