Effect Mapping is a technique for high level project visualization. It provides an excellent level of visibility to stakeholders and helps drive software projects towards delivering the right product with a high level of quality. Effect Mapping also facilitates the application of several techniques of agile planning, product design, prioritisation and scoping and providing focus for TDD, BDD and other good iterative development techniques. In practice, I've found the combination of these techniques by far the most powerful way of iterative product management. In this talk, I'll present Effect Mapping with several examples and discuss how it can help teams avoid "user story hell".
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Agile Product Management with Effect Maps
Gojko is a partner at Neuri Consulting LLP. He is the winner of the 2016 European Software Testing Outstanding Achievement Award, and the 2011 Most Influential Agile Testing Professional Award. Gojko's book Specification by Example won the Jolt Award for the Best Book of 2012, and his blog won the UK Agile Award for the best outline publication in 2010. Gojko is a frequent speaker at software development conferences, including NDC, Agile Days, Oredev, and YOW!, and is one of the authors of MindMup and Claudia.js.