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Do you know the #1 reason why customers uninstall apps? It's when they are frustrated with its performance.
If your app is functionally deficient, it just gets relegated to the background and you still have a chance to update your app and figure out a way to get him or her back. But research has shown that if users find their app behaving badly by draining power, crashing often, consuming too much bandwidth or just slowing down the system, they will uninstall it in a blink and you have lost them for life!
If developers had a good sense of how their app was behaving internally, as they have on how it behaves externally, many of these frustrations could be avoided.
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Understanding the What and How of Android App Performance
Kumar Rangarajan is the co-founder & chief ion @ little eye labs, a Bangalore based startup. He has over 17 years experience in the industry and most of it was spent in building developer tools.